The Definition of Enquiry Management

“It is the process by which a business can know how many enquiries they have received and the current status of those enquiries within my chosen time frame.”

Enquiry Management

Sales may be regarded as the lifeblood of a business, but if your enquiry processes are not tightly controlled you will be losing business without even the opportunity to present your proposition.

We have proven and established processes to help you reduce the risk of loosing new business and help you identify which channels are effective and which require further investigation.

Outcomes achieved by good Enquiry Management

Management have greater control, awareness and focus which leads to efficient and effective use of available resources resulting in increased sales and team motivation.  In addition Management can decide what action needs to take place to improve performance.

  1. The client concludes the deal best suited to their needs and wants in a timely manner
  2. The available information is key to effective and meaningful monthly performance reports
  3. The client becomes an advocate for the business.

Our clients who achieve in the area of Enquiry Management are characterised by the following:

  • A belief that Enquiry Management is key to improve performance
  • Realisation that ongoing commitment to Enquiry Management is a non negotiable
  • Preparedness to make tough decisions
  • Review, measurement and action
  • Visibility of purpose
  • Focus
  • Openness of mind

Some of the benefits of
good Enquiry Management:

  • Sales Team become focused on the important Enquiries.
  • Increased Sales
  • Improved Sales Team motivation  / job satisfaction
  • More effective and therefore efficient follow up of enquiries
  • Improved client satisfaction and trust.
  • Client loyalty is developed giving greater opportunities for referral business
  • Increased instance of referral business

To try and measure how effective your sales operation is without knowing the volume of inbound enquires, is like planning a journey with knowing your start point. Our process lead to one customer recently comment,

"Our enquiry management process increases recorded enquires by an average of 40%."